Seventh Generation

As one of the pioneers of natural consumer products, Seventh Generation faced unique fragrance challenges, especially as the business scaled and grew.  We were brought on to help manage and expand their fragrance offering while maintaining strict plant-based natural standards in a variety of products and applications, leading to their eventual acquisition by Unilever. 


Services provided:  Design, Strategy, Evaluation, Marketing, Research & Analysis, Education & Training, Resources


Categories served:  Laundry, Hand/Dish, Household Cleaners, Air Care, Baby/Kids, Personal Care